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BA Graphic Design (with Foundation Year)
About this course
Graphic design is the visual discipline of communication, using typography, imagery, colour, and layout to convey messages, build identities, and solve communication problems across every medium from print and packaging to screen and environmental design. It is one of the most widely practised creative disciplines, present in almost every aspect of how organisations present themselves and how information reaches public audiences. A foundation year provides an important entry route into graphic design for students who are developing their visual skills, creative thinking, and academic foundations before committing to the full degree. At the University of Bedfordshire, this four-year programme in Graphic Design includes a foundation year that develops your creative and academic foundations before you enter the main degree. The degree is led by practitioners with significant industry experience, including faculty whose work has been exhibited in major international venues, which gives the programme strong connections between academic study and professional creative practice. You will develop your skills in visual thinking, typography, digital design, and the conceptual processes that underlie professional design work, building the portfolio and critical understanding that employers look for. Graphic design graduates work across the creative industries in a wide range of roles. Branding, identity design, editorial design, digital design, user experience, motion graphics, advertising, and packaging are all areas where graduates find employment. Many work in design agencies, in-house creative teams, publishing houses, media organisations, and digital product companies, while others build freelance practices. London and the major cities are the main employment centres for graphic design in the UK, though the discipline has a strong presence across the country and internationally. Postgraduate study in graphic design, typography, or digital arts is an option for those who want to develop their practice further. The typical entry tariff is 104 points.
Syllabus & Modules
Typical curriculumStudent Satisfaction
National Student Survey - 15 respondents (70% response rate)
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