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BA Film & Media and Marketing

University of Stirling

Full-time4 YearsYear AbroadSubject: Communications and Media

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Course Score

B /65

Graduate Salary

£23,500

Satisfaction

85%

Degree Completion

100%

Professional Jobs

40%

Meaningful Work

90%

AI & Your Career

Based on real AI use at work (Anthropic research, 2026)

36%

Moderate AI impact

Average across where this course's graduates actually work

AI does some of the simpler tasks in these jobs, but most of the work still needs human judgement and skill.

Pick your path - AI impact varies by career

30%Corporate Communications Manager 40%Media Planner 30%Public Relations and Communications Director 62%Social Media Influencer

AI impact by graduate destination

Web and Multimedia Design65%

Administrative55%

Business and public service associate48%

Media45%

Sales40%

🧭 Career Trajectories

This degree creates direct pathways into the jobs market. Explore the full career profiles and AI projections on our sister hub, WhatCareer.

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Expected Starting Salary

below national median

Typical starting salary for Communications and Media graduates

Start

Sep 2027

Graduate

2031

First job

~2032

£23,500

typical starting salary

£21,500

£26,000

Brightest = where most graduates land · fades where fewer earn that amount

· Communications and Media graduates nationally earn £20,000-£49,000 (256 courses)

HESA Graduate Outcomes survey · includes all graduates regardless of career path chosen

Where Graduates Work

Top job roles graduates enter after this course

Business and public service associate professionals

★ Professional

55%

Elementary occupations

15%

Sales occupations

15%

Leisure, travel and related personal service occupations

15%

Media Professionals

★ Professional

10%

Administrative occupations

10%

Artistic, literary and media occupations

★ Professional

10%

Managers, directors and senior officials

★ Professional

Sports and fitness occupations

★ Professional

Web and Multimedia Design Professionals

★ Professional

Explore Career Pathways

Detailed guides and day-in-the-life profiles for careers related to this degree.

Corporate Communications Manager

Explore this career path in depth, including typical tasks, salary scales, and long-term progression.

Read full guide

Media Planner

Explore this career path in depth, including typical tasks, salary scales, and long-term progression.

Read full guide

Public Relations and Communications Director

Explore this career path in depth, including typical tasks, salary scales, and long-term progression.

Read full guide

Social Media Influencer

Explore this career path in depth, including typical tasks, salary scales, and long-term progression.

Read full guide

Outcomes

100%

Continuation

40%

Professional Work

90%

Meaningful Role

75%

Career On Track

Similarly Ranked Alternatives

Similar Grades

BAFilm & Media and Journalism Studies

MAComparative Literature and Film Studies

BAEducation and Journalism, Media and Communication

Strathclyde

DataN/A

Satisfaction89%

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