High Drop-out Rate Alert
85% of students drop out or transfer from this specific course. Consider asking why on an open day.
BA Global Business Management
About this course
Global business management recognises that commerce today operates across borders, cultures, regulatory environments, and time zones in ways that demand a different kind of business education. It is not simply about learning to manage; it is about developing the strategic thinking, digital competence, and cross-cultural intelligence needed to lead and operate effectively in international business contexts. The discipline combines the core disciplines of management with a genuinely global orientation, preparing graduates to work in multinational organisations, international supply chains, or entrepreneurial ventures with global ambitions. At Coventry University, this part-time programme brings together real-world experience, digital innovation, and strategic thinking to develop the skills and knowledge needed for success in a wide range of business environments. You will study the fundamentals of management, including strategy, marketing, finance, and operations, through a lens that consistently asks how these disciplines operate across national and cultural boundaries. The programme includes a sandwich year, a year abroad, and work placement opportunities, meaning you will gain substantive international professional experience as part of your qualification. Whether working within a global company during your sandwich year or studying at a partner institution overseas, these structured experiences are central to the formation of the global and entrepreneurial mindset the programme aims to develop. You will also engage with digital innovation as a driver of business change, developing the digital literacy and commercial awareness that are increasingly expected of business graduates. Graduates of global business management go on to careers in international business development, management consultancy, marketing, supply chain management, trade and export, financial services, and public sector organisations with an international dimension. Many move into general management roles within multinational firms or go on to found or develop internationally-oriented enterprises. Postgraduate study in international business, management, or global marketing is a natural route for those wishing to develop specialist expertise.
Syllabus & Modules
Typical curriculumStudent Satisfaction
National Student Survey - 80 respondents (57% response rate)
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