BSc · The University of Reading · 4 years
22% of this course's students did not continue past year one. Worth asking the university about directly.
Business and management with a focus on entrepreneurship and innovation is a degree for people who want to understand not just how existing organisations work but how new ones are created and how businesses generate and exploit new ideas. Entrepreneurship is the process of identifying opportunities, assembling resources, managing uncertainty, and building organisations that create value, while innovation is the way in which organisations develop and introduce new products, services, processes, and business models. Together they represent the dynamic dimension of economic life, the source of the new industries and career opportunities of the future. At the University of Reading this four-year programme includes a year abroad, giving you the opportunity to study entrepreneurship and innovation in another country and to develop the international perspective that global business increasingl
The 5 largest scored destinations, covering 61% of graduates; the headline also reflects the subject baseline.
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