Marketing (with Placement Year)

About this course

Marketing is the discipline that connects organisations to the people they serve. It encompasses market research, brand strategy, consumer psychology, digital and traditional advertising, pricing, product development, and the measurement of commercial performance. Far from being simply about selling, marketing at its best is about genuinely understanding what people need and communicating how a product or service meets that need in ways that are accurate, relevant, and compelling. The skills it develops, analytical thinking, creative problem-solving, and clear communication, are among the most broadly applicable a business degree can offer. This four-year full-time programme at the University of Hull includes a placement year, giving you the opportunity to spend a significant period working in a professional marketing environment before returning to complete your final year. The Hull pr

Where its graduates go

The 5 largest scored destinations, covering 75% of graduates; the headline also reflects the subject baseline.

• 62 / 100Secretarial and related occupations · 5% of graduatescards →
• 60 / 100Business, Research and Administrative Professionals · 10% of graduatescards →
• 55 / 100Administrative occupations · 10% of graduatescards →
• 52 / 100Finance Professionals · 5% of graduatescards →
• 48 / 100Business and public service associate professionals · 45% of graduatescards →

The tabs above carry the rest: modules and satisfaction (The Course), where you'd live and what it costs (Student Life), the full pay story (Pay & Outcomes), and easier ways into the same subject (Alternatives).