Ethnographer
35AI EXPOSURE TODAY35
20-YEAR SCENARIO
NOT A FORECAST60%
NOT A FORECAST60%
THE DOOR · ENTRY DIFFICULTY TODAYB
STARTING PAY£22,000 - £28,000
RELATIONAL MOATPeople want a real person for this. That preference is the protection.
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CAREERMASH (EN)FROM SOCIAL SCIENCES →
Ethnographer
As an ethnographer, you are a cultural detective, exploring the intricate tapestry of human experiences and behaviors. Your insights drive innovation, inform policy, and enhance user experiences across various sectors, making your role vital in understanding diverse communities in the UK and beyond.
THE DOOR: ENTRY DIFFICULTY TODAY, graded A (easy) to E (extremely hard). A Careermash rule-of-thumb index built from our AI exposure index and the job's moat class. It is not a forecast and not a count of job openings.
AI EXPOSURE TODAY is a Careermash index from 0 to 100 of how exposed this job's everyday tasks are to AI today. We estimate it by matching published research on how people use AI to this job, usually by keyword or subject area, and we lower it where the work is protected (for example by physical, personal or legal requirements). It is not a direct measurement of how much people in this job use AI.
This job holds up well against AI
AI exposure today is modest on our index (35), and people want a real person for this. That preference is the protection. That is about as safe as careers get right now, though it is still worth learning to use the tools well.
Organisations in this field
Organisations known to employ people in this area of work. This is not a list of current vacancies.
Ipsos MORIA leading market research agency known for its commitment to understanding public opinion and social trends, making it an ideal employer for ethnographers.
The National Institute for Health Research (NIHR)NIHR conducts vital health research and values ethnographers for their insights into patient experiences and community health behaviours.
The British Sociological Association (BSA)As a professional body, the BSA offers resources and networking opportunities for ethnographers, making it a valuable employer in the field.
KantarA global data, insights, and consulting company that employs ethnographers to provide deep cultural insights for brands and organisations.
University College London (UCL)UCL is renowned for its research excellence and offers positions for ethnographers in various academic departments.