Digital Marketing
BSc · Anglia Ruskin University
50% of this course's students did not continue past year one. Worth asking the university about directly.
About this course
Digital marketing has become one of the most significant fields in contemporary business, as the shift of consumer attention and commercial activity to digital channels has made skill in reaching and engaging online audiences central to the success of organisations in virtually every sector. It encompasses search engine optimisation, paid digital advertising, social media strategy, content marketing, email campaigns, data analytics and the management of brand presence across the expanding range of digital platforms on which people spend their time. The field is both technically demanding and creative, requiring the ability to plan campaigns rigorously, analyse their performance and adapt quickly. At Anglia Ruskin University this programme is delivered via distance learning and studied part time, making it accessible to students who cannot attend campus and who may be working in marketin
Where its graduates go
The 5 largest scored destinations, covering 90% of graduates; the headline also reflects the subject baseline.
- 72 / 100Information Technology Professionals · 20% of graduatescards →
- 48 / 100Business and public service associate professionals · 30% of graduatescards →
- 45 / 100Media Professionals · 10% of graduatescards →
- 30 / 100Managers, directors and senior officials · 10% of graduatescards →
- 18 / 100Other Educational Professionals · 20% of graduatescards →
The tabs above carry the rest: modules and satisfaction (The Course), where you'd live and what it costs (Student Life), the full pay story (Pay & Outcomes), and easier ways into the same subject (Alternatives).