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Business with Marketing

BA · University of the West of Scotland

Business with Marketing

26

University of the West of Scotland

AI IMPACT
MEDIAN PAY, 15 MOnot published
SATISFACTIONnot published
CONTINUATION60%
PROFESSIONAL JOBS90%
DESTINATION-WEIGHTEDAI is already used for about 26% of the work its graduates go into (Moderate).
CONTINUATION ALERT

About this course

Business with marketing is a degree that develops core business management competencies alongside a specialist understanding of how organisations attract, retain, and create value for their customers. Business education provides the analytical and strategic framework, covering organisational behaviour, finance, operations, and the commercial environments in which businesses compete. Marketing adds the discipline of understanding audiences, building brands, designing campaigns, and using data to evaluate and improve commercial communications. The combination is particularly well suited to those who want to work in commercially facing roles or who see marketing as central to how businesses create and sustain competitive advantage. At the University of the West of Scotland, this part-time programme allows you to develop your business and marketing knowledge at a pace that suits your circum

Where its graduates go

The 5 largest scored destinations, covering 75% of graduates; the headline also reflects the subject baseline.

  • 50 / 100Business and Financial Project Management Professionals · 10% of graduatescards →
  • 48 / 100Business and public service associate professionals · 10% of graduatescards →
  • 30 / 100Managers, directors and senior officials · 25% of graduatescards →
  • 28 / 100Engineering professionals · 10% of graduatescards →
  • 18 / 100Other Educational Professionals · 20% of graduatescards →

The tabs above carry the rest: modules and satisfaction (The Course), where you'd live and what it costs (Student Life), the full pay story (Pay & Outcomes), and easier ways into the same subject (Alternatives).

MORE ON THIS COURSEClassic profile (reviews, comparisons, open days, campus video) · this course as data. Measured August 2026; pay, satisfaction and continuation figures are the course's own published data (HESA GO / LEO / NSS).