Marketing (with Foundation Year)

About this course

Marketing is the discipline concerned with understanding what people want, communicating value effectively, and building the relationships between organisations and their audiences that drive commercial and social success. It combines analytical thinking about consumer behaviour and market dynamics with creative skill in communication, branding, and campaign design, and it sits at the intersection of business strategy and human psychology. Studying marketing at degree level develops both the conceptual frameworks to understand how markets work and the practical skills to create and execute effective marketing programmes. At the University of Winchester, this four-year programme includes a foundation year and a sandwich year in industry with work placement. The foundation year makes the programme accessible to students who want a strong grounding in marketing and business fundamentals be

Where its graduates go

The 5 largest scored destinations, covering 60% of graduates; the headline also reflects the subject baseline.

• 72 / 100Information Technology Professionals · 3% of graduatescards →
• 55 / 100Administrative occupations · 8% of graduatescards →
• 52 / 100Finance Professionals · 9% of graduatescards →
• 48 / 100Business and public service associate professionals · 35% of graduatescards →
• 45 / 100Media Professionals · 5% of graduatescards →

The tabs above carry the rest: modules and satisfaction (The Course), where you'd live and what it costs (Student Life), the full pay story (Pay & Outcomes), and easier ways into the same subject (Alternatives).