Sport, Media and Culture with a Foundation Year

About this course

Sport, media, and culture is a discipline that examines one of the most significant intersections in contemporary society. Sport generates enormous media attention, shapes cultural identities, and drives economic activity on a global scale. Understanding how sport is represented, broadcast, and consumed requires both critical theoretical tools and practical media skills, and the combination of these with cultural analysis produces graduates who can engage with the sports industry and the media that surrounds it with genuine depth. At Swansea University, this four-year full-time programme offers a dynamic blend of critical theory and hands-on experience, equipping you with the tools to analyse, create, and innovate across sports journalism, public relations, digital media, and film. You will study the sociology of sport, media theory, cultural studies, and the business of sport alongside

Where its graduates go

The 5 largest scored destinations, covering 75% of graduates; the headline also reflects the subject baseline.

• 62 / 100Secretarial and related occupations · 5% of graduatescards →
• 60 / 100Business, Research and Administrative Professionals · 5% of graduatescards →
• 55 / 100Administrative occupations · 5% of graduatescards →
• 48 / 100Business and public service associate professionals · 30% of graduatescards →
• 45 / 100Media Professionals · 30% of graduatescards →

The tabs above carry the rest: modules and satisfaction (The Course), where you'd live and what it costs (Student Life), the full pay story (Pay & Outcomes), and easier ways into the same subject (Alternatives).