BA · Liverpool Hope University · 4 years
22% of this course's students did not continue past year one. Worth asking the university about directly.
Digital marketing and film with visual culture is a combination that brings together two fields that are increasingly intertwined in the contemporary media landscape. Digital marketing is one of the most dynamic areas in business, transformed in recent decades by the rise of search engines, social media, streaming, and data analytics, which have made marketing more targeted, measurable, and content-driven than ever before. Film and visual culture provides the critical tools to understand the images, narratives, and visual languages through which digital marketing increasingly communicates, situating modern media in the broader history of visual representation. At Liverpool Hope University, this four-year full-time programme includes a foundation year, making it accessible to students who need to build their academic foundations before entering the main degree. Digital marketing combines
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