Media and Communications

About this course

Media and communications is the study of how messages, stories and information are produced, distributed and received in contemporary society, and what effects they have on culture, politics and individual experience. The discipline sits at the junction of critical analysis and creative practice, asking both how media works and what you can make it do. It covers journalism, public relations, broadcasting, digital content, social media, advertising and the economic and institutional systems that shape them. At the University of Keele you will study for three years full-time, developing the analytical tools to critically understand, research and evaluate media alongside the practical skills of creative communication and impactful storytelling. The programme includes a sandwich year in professional practice and a year abroad, giving you extended industry experience and international exposu

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