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Business Analytics

BSc · Aston University · 4 years

Business Analytics

61

Aston University

AI IMPACT
MEDIAN PAY, 15 MO£30,000
SATISFACTION81%
CONTINUATION90%
PROFESSIONAL JOBS81%
DESTINATION-WEIGHTEDAI is already used for about 61% of the work its graduates go into (Very High).

About this course

Business analytics is the discipline that applies data analysis, statistical modelling, and computational methods to the decisions organisations need to make. Where traditional management focuses on experience and judgement, business analytics introduces rigorous quantitative tools that allow companies to understand their customers better, forecast demand, optimise operations, evaluate the effectiveness of strategies, and identify risks before they materialise. As organisations across every sector generate ever-larger volumes of data, the ability to extract actionable insight from that data has become one of the most valued capabilities in the modern business world. At Aston University, you will study Business Analytics over four years, full time, with a year abroad included in the programme. The year abroad gives you international exposure that can be particularly valuable in a field w

Where its graduates go

The 5 largest scored destinations, covering 68% of graduates; the headline also reflects the subject baseline.

  • 72 / 100Information Technology Professionals · 51% of graduatescards →
  • 65 / 100Web and Multimedia Design Professionals · 1% of graduatescards →
  • 60 / 100Business, Research and Administrative Professionals · 3% of graduatescards →
  • 55 / 100Administrative occupations · 5% of graduatescards →
  • 48 / 100Business and public service associate professionals · 8% of graduatescards →

The tabs above carry the rest: modules and satisfaction (The Course), where you'd live and what it costs (Student Life), the full pay story (Pay & Outcomes), and easier ways into the same subject (Alternatives).

MORE ON THIS COURSEClassic profile (reviews, comparisons, open days, campus video) · this course as data. Measured August 2026; pay, satisfaction and continuation figures are the course's own published data (HESA GO / LEO / NSS).