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Marketing with Foundation Year

BSc · Prifysgol Aberystwyth · 4 years

Marketing with Foundation Year

43

Prifysgol Aberystwyth

AI IMPACT
MEDIAN PAY, 15 MOnot published
SATISFACTION94%
CONTINUATION85%
PROFESSIONAL JOBS55%
DESTINATION-WEIGHTEDAI is already used for about 43% of the work its graduates go into (High).

About this course

Marketing is one of the most dynamic and commercially central degree subjects, drawing on psychology, economics, digital technology, and creative communication to understand how organisations connect their products and services with the people who need or want them. Consumer behaviour, digital marketing, strategic marketing, planning, and the rapidly changing role of information technology and digital media for marketing purposes are all central to the field, alongside the management and human resources knowledge that contextualises marketing within broader organisational and commercial life. At Aberystwyth University, this four-year full-time programme with a foundation year is an exciting and dynamic course combining marketing and consumer behaviour, digital marketing, strategic marketing, planning, psychology, management, and human resources. It is taught by accredited and renowned m

Where its graduates go

The 5 largest scored destinations, covering 55% of graduates; the headline also reflects the subject baseline.

  • 72 / 100Information Technology Professionals · 5% of graduatescards →
  • 68 / 100Customer service occupations · 10% of graduatescards →
  • 55 / 100Administrative occupations · 10% of graduatescards →
  • 52 / 100Finance Professionals · 25% of graduatescards →
  • 42 / 100Legal professionals · 5% of graduatescards →

The tabs above carry the rest: modules and satisfaction (The Course), where you'd live and what it costs (Student Life), the full pay story (Pay & Outcomes), and easier ways into the same subject (Alternatives).

MORE ON THIS COURSEClassic profile (reviews, comparisons, open days, campus video) · this course as data. Measured August 2026; pay, satisfaction and continuation figures are the course's own published data (HESA GO / LEO / NSS).