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Digital Marketing

BSc · The University of Chichester · 3 years

Digital Marketing

38

The University of Chichester

AI IMPACT
MEDIAN PAY, 15 MO£28,000
SATISFACTION84%
CONTINUATION85%
PROFESSIONAL JOBS75%
DESTINATION-WEIGHTEDAI is already used for about 38% of the work its graduates go into (Moderate).

About this course

Digital marketing has emerged as a distinct professional specialism as the proportion of commercial activity that takes place online has grown dramatically. Where traditional marketing relied on broadcast media, print, and direct mail, digital marketing operates through search engines, social platforms, email, websites, and the data those channels generate. The discipline combines creative communication skills with quantitative analysis, strategic thinking with hands-on technical knowledge of the platforms and tools that drive digital activity. At the University of Chichester this three-year full-time programme is accredited by the Chartered Institute of Marketing, combining academic theory with commercial application and giving you insight into the role marketing plays in growing organisations and audiences. You will develop a practical understanding of digital marketing strategy, SEO

Where its graduates go

The 5 largest scored destinations, covering 75% of graduates; the headline also reflects the subject baseline.

  • 55 / 100Administrative occupations · 10% of graduatescards →
  • 48 / 100Business and public service associate professionals · 45% of graduatescards →
  • 40 / 100Science, engineering and technology associate professionals · 5% of graduatescards →
  • 40 / 100Sales occupations · 5% of graduatescards →
  • 30 / 100Managers, directors and senior officials · 10% of graduatescards →

The tabs above carry the rest: modules and satisfaction (The Course), where you'd live and what it costs (Student Life), the full pay story (Pay & Outcomes), and easier ways into the same subject (Alternatives).

MORE ON THIS COURSEClassic profile (reviews, comparisons, open days, campus video) · this course as data. Measured August 2026; pay, satisfaction and continuation figures are the course's own published data (HESA GO / LEO / NSS).