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Business Enterprise and Innovation

BA · Richmond, the American international University in London, inc. · 4 years

Business Enterprise and Innovation

40

Richmond, the American international University in London, inc.

AI IMPACT
MEDIAN PAY, 15 MOnot published
SATISFACTION83%
CONTINUATION70%
PROFESSIONAL JOBS60%
DESTINATION-WEIGHTEDAI is already used for about 40% of the work its graduates go into (High).
CONTINUATION ALERT

About this course

Business enterprise and innovation is a discipline that sits at the frontier between business education and entrepreneurial practice. It is concerned with how new ventures are created, how existing organisations innovate, and what knowledge, skills, and mindsets characterise the people who build and lead successful enterprises. Rather than simply studying how businesses work, it asks how they can be imagined, started, grown, and adapted in the face of uncertainty and rapid change. This programme at Richmond, the American International University in London, includes a foundation year, a sandwich year, a year abroad, and work placement opportunities, making it one of the most globally oriented and professionally structured programmes of its kind. Richmond's explicitly international character and its London location combine to give the programme a cosmopolitan dimension that reflects the r

Where its graduates go

The 5 largest scored destinations, covering 55% of graduates; the headline also reflects the subject baseline.

  • 72 / 100Information Technology Professionals · 5% of graduatescards →
  • 60 / 100Business, Research and Administrative Professionals · 10% of graduatescards →
  • 55 / 100Administrative occupations · 15% of graduatescards →
  • 48 / 100Business and public service associate professionals · 15% of graduatescards →
  • 40 / 100Sales occupations · 10% of graduatescards →

The tabs above carry the rest: modules and satisfaction (The Course), where you'd live and what it costs (Student Life), the full pay story (Pay & Outcomes), and easier ways into the same subject (Alternatives).

MORE ON THIS COURSEClassic profile (reviews, comparisons, open days, campus video) · this course as data. Measured August 2026; pay, satisfaction and continuation figures are the course's own published data (HESA GO / LEO / NSS).