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79% of students drop out or transfer from this specific course. Consider asking why on an open day.
BBA Business Administration with foundation year
About this course
Business administration is the broad discipline concerned with how organisations are managed, operated and led, covering everything from finance and accounting to marketing, human resources, operations, strategy and logistics. It is one of the most versatile of all degrees, applicable to companies of every size and across every sector, and it equips you with both the analytical frameworks and the practical skills needed to understand and contribute to organisational life. A programme with a foundation year makes this accessible to students who need an additional preparatory stage before beginning degree-level study. At Coventry University this four-year programme begins with a foundation year that builds the academic skills and contextual knowledge needed to progress confidently into the main honours curriculum. Once established in the degree, you will explore the full range of business administration disciplines, with particular emphasis on global operations, logistics and supply chain management, where theory is applied to real-world business contexts and the challenges of interconnected international markets. The programme includes a sandwich year, a year abroad, and a work placement, giving you extensive professional experience and international exposure before you graduate. Coventry's strong industry connections and emphasis on employability mean the programme is designed with the graduate labour market firmly in mind. Business administration graduates work across every sector of the economy. Operations and supply chain management, business development, marketing, project management, human resources, finance, consulting, and general management are all common career directions. Graduate schemes at large employers, entrepreneurial start-ups, and small and medium-sized businesses are all realistic destinations. The combination of sandwich year work experience and a year abroad makes Coventry graduates particularly well prepared for the international and commercially demanding environments that many graduate employers offer. Postgraduate study in business, management, logistics, or an MBA is an option for those who wish to specialise or develop further.
Syllabus & Modules
Typical curriculumStudent Satisfaction
National Student Survey - 255 respondents (74% response rate)
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