BA Sport Management
About this course
Sport management sits at the intersection of the sports industry and business practice, asking how sporting organisations, events and facilities are planned, funded, marketed and led. It is a field shaped by the extraordinary commercial growth of sport as a global industry, from professional football clubs and Olympic events to community leisure facilities and grassroots development programmes. Studying it means developing both business competence and a detailed understanding of the sporting context in which that competence will be applied. At the University of Chichester, this three-year full-time degree is endorsed by the Chartered Institute for the Management of Sport and Physical Activity, which provides professional recognition and situates the programme within the standards of the sport management profession. You will study the principal areas of business and management as they apply to sport, including marketing, finance, events management, facility management, sponsorship, governance and strategic planning. You will engage with the structure of the sport and leisure industry in the UK and internationally, understanding how professional clubs, governing bodies, national and local government and commercial operators relate to one another. Typical entry is around 120 UCAS tariff points. Graduates from sport management programmes go on to work in professional sport clubs and organisations, sports governing bodies, leisure trusts, event management companies, sports marketing agencies, community sport development and local authority leisure services. The combination of business competence and sport-specific knowledge is valued across a sector that employs a very wide range of professionals, from commercial and marketing managers to facility operators, events coordinators and participation development officers. Further study in sport management, business administration or events management is available for those who want to develop specialist expertise or move into senior leadership roles.
Syllabus & Modules
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